77fe Privacy Policy — Your Data, Protected

1 Introduction

This Privacy Policy applies to all users of the 77fe platform, including the website at 77fe.fun and the 77fe mobile app. When we use the words "77fe", "we", "us" or "our" in this policy, we are referring to the 77fe platform and the team operating it.

By registering an account on 77fe or using any part of the platform, you acknowledge that you have read this Privacy Policy and understand how your personal data is handled. This policy should be read together with the Terms and Conditions, which govern the overall use of the platform.

We update this policy from time to time as the platform evolves or as required to reflect changes in how we process data. The effective date at the top of this page reflects the most recent revision. If we make significant changes that affect how we use your data, we will notify you via the platform at your next login or by email to your registered address.

The 77fe platform is designed specifically for the Pakistani market. All financial transactions are processed in PKR, and our data handling practices are oriented around protecting users in Pakistan. If you have any concerns about how your data is handled, details for contacting our team are in Section 13.

2 Data We Collect

We collect personal information from you in several ways: directly when you register and use the platform, automatically through your device and browser, and from third-party payment processors when you make a deposit or withdrawal.

We do not collect sensitive personal data such as religious beliefs, political opinions, or biometric data beyond what is strictly required for identity verification. We do not collect data from minors. If we discover that data has been provided by a person under the age of 18, that data will be deleted immediately and the associated account will be closed.

3 How We Use Your Data

The information we collect is used to provide and improve the 77fe platform. We do not use your data for purposes unrelated to running your account and operating the platform safely. The main uses are:

• Account Management: Creating and maintaining your account, verifying your login, and communicating account-related information to you.
• Identity Verification (KYC): Confirming that you are who you say you are, that you are 18 or older, and that your payment method is in your own name. KYC is a standard requirement for online gaming platforms and helps protect all users.
• Payment Processing: Facilitating your PKR deposits via JazzCash, Easypaisa, Raast, or bank transfer, and processing withdrawal requests back to your verified payment method.
• Platform Security: Detecting and preventing fraud, bonus abuse, multiple accounts, and other activities that breach our Terms and Conditions or that could harm other users.
• Responsible Gaming: Monitoring for signs of problem gaming behaviour and applying any self-exclusion, deposit limit, or cool-off settings you have enabled on your account.
• Promotions: If you have opted in, sending you information about relevant 77fe bonuses, cricket-season offers, PSL promotions, and platform updates. You can opt out of marketing communications at any time through your account settings.
• Platform Improvement: Analysing usage data in aggregate to understand which games are popular, how the platform performs on different devices, and where the user experience can be improved.

4 Legal Basis for Processing

We process your personal data on the following legal grounds depending on the specific purpose:

• Contract Performance: Processing your registration data, KYC information, and payment details is necessary to fulfil our obligations under the Terms and Conditions you agreed to when you registered your account.
• Legal Obligation: Identity verification and transaction record-keeping are required to comply with anti-money laundering obligations. We are required to retain certain records for a minimum period regardless of your preferences.
• Legitimate Interests: Platform security monitoring, fraud detection, and aggregate usage analytics are carried out on the basis of legitimate interests — keeping the platform safe and functional for all users.
• Consent: Marketing communications, including bonus offers and promotional emails, are sent only where you have given explicit consent. You can withdraw this consent at any time from your account settings without affecting any other aspect of your account.

5 Data Sharing

77fe does not sell your personal data to any third party. We share your information only in the limited circumstances described below, and only to the extent necessary for the specific purpose.

• Payment Processors: When you deposit or withdraw funds, we share the minimum necessary information with your chosen payment provider — JazzCash, Easypaisa, Raast, or your bank — to process the transaction. These providers operate under their own privacy policies and security standards.
• KYC Verification Partners: Identity documents submitted during KYC are processed by our verification partner. This partner is contractually bound to use your data solely for identity verification and to maintain appropriate security standards.
• Game Software Providers: When you play a game in the 77fe lobby, your session data (such as bet amounts and game outcomes) is processed by the relevant game provider's system. This is technically necessary to run the game and determine outcomes. Game providers do not receive your identity or payment information.
• Legal and Regulatory Requirements: We may disclose your information to law enforcement or other government authorities if required to do so by applicable law, a court order, or in connection with an investigation into fraud, money laundering, or other unlawful activity.
• Business Operations: We may use third-party service providers for hosting, customer support tooling, and analytics. These providers act as data processors under contractual terms that restrict how they use your data.

6 Payment Data & Financial Records

All financial transactions on 77fe are conducted in PKR. When you make a deposit using JazzCash, Easypaisa, Raast, bank transfer, or a mobile wallet, the transaction details are processed securely. 77fe does not store complete payment credentials such as full card numbers or mobile wallet PINs on its own servers. Payment tokenisation and gateway encryption are used to protect financial data in transit and at rest.

Transaction records — including deposit amounts, withdrawal requests, dates, and payment methods — are retained as part of your account history. These records are necessary for account management, dispute resolution, and compliance with anti-money laundering requirements. The retention period for financial transaction records is described in Section 8.

7 Cookies & Tracking Technologies

77fe uses cookies and similar tracking technologies to keep the platform working properly and to understand how it is being used. Cookies are small text files stored on your device when you visit the platform. They do not contain your personal information directly but may be linked to your account session.

The types of cookies we use are:

• Essential Cookies: Required for the platform to function. These include session cookies that keep you logged in during your visit. You cannot opt out of essential cookies without affecting platform functionality.
• Functional Cookies: Remember your preferences such as language settings, last-played games, and display options. These improve your experience but are not strictly required for the platform to work.
• Analytics Cookies: Help us understand how players navigate the platform — which pages are visited most, how long sessions last, and where users encounter issues. This data is used in aggregate and is not used to identify individual users.
• Security Cookies: Used for fraud detection, recognising your device on return visits, and identifying unusual login behaviour that may indicate an unauthorised access attempt.

You can manage cookie preferences through your browser settings. Blocking all cookies may prevent some parts of the platform from working correctly. On mobile, you can manage app tracking permissions through your device's privacy settings.

8 Data Retention

We retain your personal data for as long as your account is active and for a defined period after account closure. Retention periods vary depending on the type of data and the reason it was collected:

When the retention period expires, data is securely deleted or anonymised so that it can no longer be linked to you as an individual. You may request early deletion of certain data types — see Section 10 for your rights. Note that data subject to legal retention requirements cannot be deleted before the mandatory period expires even on request.

9 Security Measures

77fe applies technical and organisational measures to protect your personal data against unauthorised access, loss, disclosure, or destruction. Security is a continuous process, not a one-time setup.

• Encryption in Transit: All data transmitted between your device and the 77fe platform is protected using TLS (Transport Layer Security). The padlock icon in your browser confirms the connection is encrypted.
• Encryption at Rest: Sensitive data including identity documents and payment references are encrypted when stored on our servers.
• Access Controls: Only authorised 77fe staff with a legitimate need can access personal data. Access is logged and reviewed regularly.
• Fraud Monitoring: Automated systems monitor for unusual account activity, multiple login attempts, and suspicious transaction patterns. Flagged events are reviewed by our security team.
• Secure Development: The 77fe platform and app are developed and updated following secure coding practices. Security testing is conducted regularly.

No online platform can guarantee absolute security. In the event of a data breach that poses a risk to your rights, we will notify affected users and take immediate steps to contain the breach and mitigate harm.

10 Your Rights

As a 77fe user, you have the following rights in relation to your personal data. To exercise any of these rights, contact our support team through the Help section of your account.

11 Minors

The 77fe platform is strictly for users who are 18 years of age or older. We do not knowingly collect personal data from anyone under 18. The registration process includes an age declaration, and KYC verification confirms date of birth against identity documents.

If a parent or guardian believes that their child has registered on 77fe and provided personal data, they should contact our support team immediately. We will investigate and, if confirmed, close the account and delete the associated personal data promptly. Any funds deposited will be returned to the original payment method following investigation.

12 Changes to This Policy

We may update this Privacy Policy from time to time. When we make changes, the revised policy will be published on this page with an updated effective date. For significant changes that materially affect how we use your personal data, we will provide a more prominent notification — either through a banner on the platform at your next login or by email to your registered address.

Your continued use of the 77fe platform after a revised policy is published constitutes your acknowledgement of the changes. If you disagree with changes to how we handle your data, you should stop using the platform and contact support to request account closure.

13 Contact Us

If you have any questions about this Privacy Policy, want to exercise your data rights, or have a concern about how your personal information has been handled, you can reach the 77fe team through the following channel:

We aim to respond to all privacy-related queries within 5 business days. For data subject access requests, we will fulfil the request or provide a reasoned response within 30 days.

For general platform support, account issues, deposit queries, or withdrawal questions, visit the FAQ page or use the live chat in your account dashboard.